History

1995: Our president, Adam Epstein, worked for PepsiCo Restaurants, where he built successful, innovative site selection Models for one of their divisions. He left Pepsi to form Site Analytics Co. and create Bullseye Models for a wide variety of retail clients.

1998: Site Analytics recognized that shopping center developers could attract retailers to their centers by utilizing the same site evaluation techniques as retailers. So we introduced the EvaluSite Report, a customized analysis which helps developers show retailers the comparative strengths of their specific properties.

2001: In response to requests from clients, Site Analytics created SiteMining, the breakthrough online tool which retailers use to conduct their own powerful analyses, quickly and easily.

2004: Site Analytics introduces the Tenant Prioritizer. This unique service helps landlords and municipalities identify the retailers who are most likely to be interested in their sites and cities. This allows clients to focus their energies on attracting the best possible tenants.

Our Founder

Adam Epstein has authored numerous articles for real estate industry trade publications. He has served on the Planning Committee for ICSC Conventions, and has served as speaker and panelist at industry events.
In addition to working at PepsiCo Restaurants, he has also worked on Wall Street in Mergers & Acquisitions, and in the cruise industry in Strategic Planning.

Mr. Epstein has an economics degree from Harvard College, where he studied with future Secretary of the Treasury Lawrence Summers. He has an MBA in finance and marketing from The Kellogg School of Management at Northwestern University.

He has completed three marathons, ridden a bicycle across the United States, and been named as a “Community Hero” Torchbearer for the Olympic Torch Relay.
 

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